Facebook's Faces
About The Seminar:
Scholarship about social media platforms discusses their relationship with states and users. It is time to expand this theorization to account for differences among states, the varying influence of different publics and the internal complexity of companies. Viewing Facebook’s relationships this way includes less influential states and publics that are otherwise obscured. It reveals that Facebook engages with states and publics through multiple, parallel regulatory conversations, further complicated by the fact that Facebook itself is not a monolith. Arun argues that Facebook has many faces – different teams working towards different goals, and engaging with different ministries, institutions, scholars and civil society organizations. Content moderation exists within this ecosystem.
This account of Facebook’s faces and relationships shows that less influential publics can influence the company through strategic alliances with strong publics or powerful states. It also suggests that Facebook’s carelessness with a seemingly weak state or a group, may affect its relationship with a strong public or state that cares about the outcome.
To be seen as independent and legitimate, the Oversight Board needs to show its willingness to curtail Facebook’s flexibility in its engagement with political leaders where there is a real risk of harm. This essay hopes to show that Facebook’s fear of short-term retaliation from some states should be balanced out by accounting for the long-term reputational gains with powerful publics and powerful states who may appreciate its willingness to set profit-making goals aside in favor of human flourishing.
About the Speakers:
Chinmayi serves on the Global Network Initiative Board, and is an expert affiliated with the Columbia Global Freedom of Expression project. She has been consultant to the Law Commission of India and member of the Indian government’s multi stakeholder advisory group for the India Internet Governance Forum in the past.
FSI researchers work to understand continuity and change in societies as they confront their problems and opportunities. This includes the implications of