The end of the COVID-19 pandemic will depend on our ability to address vaccine hesitancy, one of the top 10 threats to global health, before a vaccine is put on the market. Meeting the Challenge of Vaccination Hesitancy, a report published in June 2020 by the Sabin-Aspen Vaccine Science & Policy Group, lays out actionable steps that leaders across healthcare, research, philanthropy and technology can take to build confidence in vaccines and vaccinations.
Stanford Internet Observatory research manager Renée DiResta co-authors a paper in the report, "Online Misinformation about Vaccines," outlining the tactics that have made anti-vaccine communities so effective online and the limitations to existing social media platform responses intended to feed factual information to users.